In a heartwarming gesture to celebrate its 60th anniversary, Tohtonku, a renowned home-grown personal care manufacturer, has pledged RM1 million worth of personal care products to the B40 community and other marginalized groups in the Klang Valley. The initiative aims to enhance hygiene and personal care among these communities, which have been significantly affected by limited access to essential hygiene solutions. I feel so proud to be able to witness this great milestone of Tohtonku during its press conference that took part in Imazium Tower, Kuala Lumpur on 3 July 2024.
Tohtonku Celebrates 60th Anniversary
Founded in 1964, Tohtonku has grown to become a household name in Malaysia, synonymous with quality personal care products. This year, as Tohtonku marks its 60th anniversary, the company is dedicated to giving back to the community that has supported its growth over the decades. Jasper Lim, Executive Director at Tohtonku, emphasizes the importance of maintaining good hygiene, especially in light of the recent rise in Covid-19 cases.
According to the WHO, diseases disproportionately affect the poor and socially disadvantaged members of society, due to their inability to access hygiene solutions. Additionally, the rise in Covid cases earlier in May underscores the need for us to continue to stay vigilant. As such Tohtonku hopes to give back to the community by raising awareness on the importance of good hygiene and distributing products that can be used by our communities to maintain a high level of hygiene.
said Mr. Jasper Lim, Executive Director at Tohtonku
RM1 Million Contribution to B40 Communites & Marginalized Groups
The RM1 million contribution includes essential “Follow Me” products such as toothbrushes, hand sanitizers, moisturizers, cleansers, body wash, and shampoo. These products are being distributed to approximately 13,000 individuals from marginalized communities in the Klang Valley. This generous donation targets the B40 community, indigenous peoples, differently-abled individuals, and orphans.
To ensure effective distribution, Tohtonku is collaborating with various non-governmental organizations and selected PPRs (People’s Housing Projects). Partners include Doctors without Borders/Médecins Sans Frontières (MSF) and the SOLs Foundation. In June, the first batch of products was distributed to PPR Taman Wahyu 2, PPR Seri Semarak, and the SOLs Foundation, benefiting 6,300 individuals. The latest batch will reach B40 communities in Sungai Besi, Keramat Permai, and Bandar Kinrara.
Additionally, Tohtonku is partnering with charitable organizations such as Rumah Kasih Harmoni Paya Jaras, Community at Heart, Rumah Raudhatul al-Feez, and Pertubuhan Rumah Kebajikan Kanak-Kanak Home of Peace to facilitate further distribution.
A Legacy of Giving Back
Tohtonku’s commitment to social responsibility and community welfare shines through this remarkable initiative. By providing essential personal care products, the company not only celebrates its milestone anniversary but also plays a pivotal role in improving the quality of life for marginalized communities in the Klang Valley. As Tohtonku continues to grow, its dedication to giving back remains unwavering, setting a powerful example for other businesses to follow.
About Follow Me
Follow Me draws inspiration from the Japanese principle of continuous improvement at every step of our evolution. Inspired by the gifts of nature and the advances of Japanese technology in beauty and wellness, we constantly strive to bring you our best. Only by giving you the best, can you then look your best – from head to toe.
About Tohtonku
Since 1964, Tohtonku Sdn Bhd has progressed from a homegrown name into a multi-national brand. Several of Malaysia’s well-known beauty and personal care products under its wing include Nutox, Nanowhite, Follow Me, Ubermen, Koolfever and Ammeltz Yoko Yoko. Tohtonku’s products are also found all over Southeast Asia including Japan, Hong Kong, Singapore, Thailand, Indonesia, Myanmar, Brunei, Pakistan and Sri Lanka.Tohtonku aims to become the foremost progressive personal care company in Southeast Asia, building on its legacy as a leading provider of a diverse range of beauty and personal care products. Our vision is to empower everyone with access to enhancing their appearance and well-being, enabling each individual to look good, feel good and truly become their ‘best self’.
dixonthum 