Entertainment

Astro’s ‘Inilah KITA, Sehati Bersama’ Campaign – A Heartwarming Celebration of Malaysian Unity

Hey guys! Just got back from checking out Astro’s new ‘Inilah KITA, Sehati Bersama’ campaign press conference this afternoon, and I’ve got to say – it’s one of the most meaningful and feel-good celebrations I’ve seen in a while. In conjunction with National Day and Malaysia Day, Astro is going all out from 15 August to 16 September 2025 with a campaign that reminds us of what makes Malaysia truly special — our unity in diversity.

So, what’s going on?

1. KITA Channel (CH100) is Live!
If you’re like me and love local content, you’ll want to park yourself at Channel 100. Astro has launched this special KITA Channel, which will be running until 17 September 2025, featuring more than 50 Malaysian-made programmes – from films and dramas to reality shows and documentaries.

    Some of the titles to look out for? Kita Bukan Data, Mariam Meenachi, Rombengan, Wasiat Ayah, and Daddy Naik Sheikh. You’ll spot familiar names like Nabila Huda, Que Haidar, Faizal Hussein, MK K-Clique and many more. There are also exclusive concerts like Slam X Exist: Our Journey and Konsert Hael Husaini & The Repertoire.

    Everything’s available on Astro CH 100, On Demand, sooka, and NJOI too — no excuse to miss it!

    2. Hello Inilah KITA Event
    If you’re into live events, block your weekend on 23 & 24 August 2025 because Hello Inilah KITA is happening! Expect a fun mix of music, cultural performances, and local celebrities like Mira Filzah, Hun Haqeem, Ayda Jebat, Uriah, Nicole Lai, and more. It’s all about celebrating our local talents and the beautiful melting pot that is Malaysia.

    3. KITA FM is Hitting the Road
    Radio fans — this one’s for you. On 31 August 2025, KITA FM will go live from Putrajaya, featuring a collab between all your fav DJs from Astro’s stations like ERA, Sinar, MY FM, HITZ, RAAGA, plus RTM’s stations too!

    But that’s not all — the KITA FM crew will be touring 13 states starting 1 September 2025, ending the journey in Penang on 16 September 2025 with a special Hop On Hop Off Bus Tour. They’re even aiming to set a new record in the Malaysia Book of Records, so you’ll want to be part of this nationwide celebration.

    4. Unity Stories That’ll Touch Your Heart
    Astro is also releasing three short documentaries under the Unity Stories of Inilah KITA series, showing real-life examples of how Malaysians come together despite our differences.

    Here are the ones I watched:

    • Famili Ikat Tepi – A century-old kopitiam that’s more than just good food — it’s where the community bonds.
    • Tempat Letak Harmoni – A mosque and church in Sarawak share a parking space peacefully. Love this.
    • Seni Berkawan – Three artists from different backgrounds create art together, sharing stories, culture, and laughs along the way.

    These short films are up on Astro Malaysia’s YouTube channel, and trust me, they’re worth watching with your family.

    5. New Anthem: Bangkit Malaysia
    There’s also a brand-new theme song called Bangkit Malaysia, performed by none other than Hael Husaini. Uplifting and patriotic – perfect for your National Day playlist. Keep an eye out as it’ll be available on all streaming platforms soon!

    One of the standout moments during the press conference was when Nadeera took the stage and delivered a soulful performance of her song ‘Cham’. Her vocals were powerful and full of emotion — and the lyrics really hit home for many of us in the audience. It was one of those performances that gave everyone goosebumps and reminded us how music can bring people together.

    6. Something Fun Coming in October – KITA Run!
    If you’re planning ahead, the KITA Run is happening on 25 October 2025 at Serenia City Central Park, Nilai. There’ll be 5KM and 10KM runs, a family-friendly carnival, and a concert to end the day with good vibes. It’s a great excuse to get active and celebrate with fellow Malaysians. Stay tuned for updates!

    So if you’re in the mood to get into the patriotic spirit this Merdeka and Malaysia Day, Astro’s ‘Inilah KITA, Sehati Bersama’ campaign is definitely worth checking out — whether you prefer watching at home or joining in the fun on-ground.

    Let’s celebrate what makes us Malaysian — together.

    Subscribe to Astro One Packs from only RM49.99/month. Easy streaming, endless entertainment for your whole family.  Level up your streaming experience by adding Astro Fibre’s 500Mbps together with the Entertainment Pack for just RM139.99/month. To subscribe or upgrade to Astro One, visit http://www.astro.com.my or WhatsApp 03 9543 3838.

    For more information on the ‘Inilah KITA, Sehati Bersama’ campaign, visit http://www.astro.com.my/InilahKITA.

    Entertainment, Lifestyle

    Top 20 of Astro Classic Golden Melody Singing Competition Officially Announced

    Malaysia’s highest-rated Chinese singing competition show, Astro Classic Golden Melody Singing Competition 2025 《Astro经典名曲歌唱大赛2025》, made its grand debut on 19th July 2025! Marking a significant 25th anniversary milestone, the show continues its mission to uncover hidden singing talents across the country — now with a brand-new stage and visual experience to thank its loyal viewers.

    This year’s competition is packed with highlights, as the Top 20 contestants from the Senior Group 前辈组 and Junior Group 后辈组 have officially been revealed. These two groups of powerhouse vocalists are set to battle it out in a fierce showdown to claim the classic title.

    The format remains the same, with two team captains — Crystal 王雪晶 and WeiWei 小薇薇 — leading their respective groups in the fight to earn the Glory Team 荣耀战队 title. After a rigorous selection process, this season’s Top 20 contestants consist of seasoned competition winners, event singers, social media favourites, and even behind-the-scene music professionals. Each brings a unique experience and solid vocal strength to the stage, grabbing everyone’s attention.

    Junior Group 后辈组 contestants are aged between 35 and 41, coming from diverse backgrounds including performance artists, hairstylists, housewives, and engineers. The lineup includes:

    • Ivan 罗昊晨 (37, Selangor)
    • Yuni 许云妮 (40, Selangor)
    • Kalvin 廖凯汶 (35, Johor)
    • Winli 郑文丽 (40, Penang)
    • Yui 陈静宜 (35, Kedah)
    • Alex 叶东城 (36, Perak)
    • Catherine 孙艺绫 (35, Penang)
    • Ar C 官佩楒 (39, Selangor)
    • Elsie 陈诗怡 (41, Sarawak)
    • Yean 黄俊焰 (36, Kedah)

    Senior Group 前辈组 contestants bring with them rich stage experience and extraordinary backgrounds — from band members to vocal coaches and long-time industry dreamers. Their life journeys and emotional depth promise to add greater soul to the “classic stage.” The group includes:

    • James 洪健丰 (46, Kelantan)
    • Suzan 傅淑甄 (48, Penang)
    • Jasmine 何纾磊 (45, Kuala Lumpur)
    • Christine 吴玥霖 (48, Perak)
    • Dave 郭志豪 (48, Penang)
    • Kin 卢彬坚 (48, Perak)
    • Eva 邱楚惠 (48, Penang)
    • Evon 郑莉瑛 (51, Sarawak)
    • Blue 谢晓莹 (47, Johor)
    • Tham 陈冠龙 (50, Johor)

    In addition to the exciting competition format, this year’s production team organised a special 25th Anniversary Mini Concert prior to the auditions, inviting past contestants to return and perform — injecting the show with a heartfelt “classic spirit.” It’s more than just promotion — it’s a way to thank loyal fans by bringing back familiar voices that have touched many over the years.

    Audiences will witness not only the efforts of new generation singers but also relive the unforgettable “classic voices” that once accompanied their own journeys.

    Astro Classic Golden Melody Singing Competition 2025 is about to heat up! Which team will win the judges’ favour through unity and talent? Which contestant will break through and rise to glory?
    Let’s wait and see — and create today’s classics together!

    📺 Don’t miss the show every Saturday at 8:30 PM on Astro AEC (Channel 306).
    Also available on Astro GO, On Demand, or sooka.

    For more details and competition terms, visit The Golden Club’s official Facebook page: @TGCTheGoldenClub, and Instagram: @tgc_thegoldenclub

    Subscribe to Astro One today for just RM49.99/month to enjoy on-demand, unlimited entertainment. You can also upgrade your streaming experience to Astro Fibre with 500Mbps high-speed unlimited internet and Entertainment Pack for only RM139.99/month. Learn more through the My Astro App, visit astro.com.my, or WhatsApp 03-9543 3838.

    Entertainment, Lifestyle

    Legendary HK Artiste Nancy Sit to Join as Judge in Astro Classic Golden Melody Singing Competition 2025

    Malaysia’s longest-running and most-watched singing competition, the “Astro Classic Golden Melody Singing Competition 2025” 《Astro经典名曲歌唱大赛2025》, is about to begin recording. The show will be co-hosted by Gan Jiang Han 颜江瀚 and Vivienne Oon 温慧茵. This season will feature a prestigious judging panel, including legendary Hong Kong artiste Nancy Sit 薛家燕 and Malaysia’s prominent singer Yenz Kwok 郭燕燕, who will serve as permanent judges.

    Since its inception, the competition has upheld its mission to discover outstanding voices and pass on the legacy of classic Chinese golden oldies, earning the reputation as the most heartwarming singing stage for the people. This year marks its 25th anniversary. The production team conducted auditions in northern, central, and southern Malaysia, drawing over 400 passionate singers. The atmosphere at these auditions was lively and enthusiastic.

    Notably, this year introduces a new outdoor reality segment called the “Training Camp”, where selected contestants must complete a series of challenges over a three-day, two-night period. This new addition brings excitement and fresh appeal to the show.

    Permenant judge Yenz Kwok, who also participated in the audition rounds, shared words of encouragement: “This competition isn’t just a singing platform — it’s also a well-loved television program. Contestants not only showcase their vocal talents but also have to manage rehearsals, filming, and more. I hope everyone can stay focused, seize every opportunity, and give their all to make the most of this stage.”

    This season will also see another permanent judge – a special guest from Hong Kong – legendary singer-actress-host Nancy Sit, who will offer guidance and encouragement to contestants. Audiences will also get the chance to see her interact with previous winners and veteran singers on stage.

    Additionally, the show once again opens its registration for “Public Judges”, inviting classic golden oldies fans to witness the live recording and participate in the voting process.

    Malaysian citizens aged 18 and above can now register via WhatsApp to 017-8687817. Please include your name, IC number, available dates, and your reason why you want to be a “public judge”. Successful applicants will receive official confirmation. Limited slots — first come, first served!

    Recording Details:

    📍 Venue: Uni Studio LTE, Hulu Langat

    27 June 2025 (Fri)2:15 PM to 7:00 PM
    28 June 2025 (Sat)2:15 PM to 7:00 PM
    29 June 2025 (Sun)1:15 PM to 6:00 PM

    In addition, audience registration for live recording will be open from late June to July, inviting fans of classic hits to experience the show atmosphere up close.

    📅 Additional Recording Dates:

    📍 Venue: Uni Studio LTE, Hulu Langat

    27 June 2025 (Fri)2:15 PM to 7:00 PM
    28 June 2025 (Sat)2:15 PM to 7:00 PM
    29 June 2025 (Sun)1:15 PM to 6:00 PM
    1 July 2025 (Tue)1:15 PM to 6:00 PM
    21 July 2025 (Mon)1:15 PM to 6:00 PM
    22 July 2025 (Tue)1:15 PM to 6:00 PM
    25 July 2025 (Fri)1:15 PM to 6:00 PM
    26 July 2025 (Sat)1:15 PM to 6:00 PM

    For more details and competition terms, visit The Golden Club’s official Facebook page: @TGCTheGoldenClub, Instagram: @tgc_thegoldenclub, or contact the official hotline at 017-868 7817 (WhatsApp only).

    Subscribe to Astro One today for just RM49.99/month to enjoy on-demand, unlimited entertainment. You can also upgrade your streaming experience to Astro Fibre with 500Mbps high-speed unlimited internet and Entertainment Pack for only RM139.99/month. Learn more through the My Astro App, visit astro.com.my, or WhatsApp 03-9543 3838.

    Lifestyle

    MY FM DJ Jack Lim Sets Record As Longest-Serving Chinese Radio Host in Malaysia

    Congratulations to Jack Lim, Malaysia’s No. 1 Chinese-language radio station MY FM’s morning show DJ, who has been with the station for a continuous 23 years. He has set a national record and was officially recognized by the Malaysia Book of Records as the “Longest-Serving Chinese Radio Host in Malaysia.”

    A special ceremony was held at 10 AM today in MY FM’s live studio to celebrate Jack Lim’s achievement. Director of Astro Audio Priya Dharshini Prabakaran and MY FM Station Manager Chew Wei Boon accompanied Malaysia Book of Records CEO Christopher HW Wong and official representative Siti Hajar Binti Johor to present the certificate, honoring his outstanding contribution to the local Chinese broadcasting and entertainment scene.

    MY FM Station Manager Chew Wei Boon said,

    Jack Lim has always been a source of pride for Astro Audio and MY FM. Over the past 23 years, from our school days to our professional careers, his energetic voice has been there to kick-start our mornings. He’s like a big brother in the MY FM family – his relentless drive and passion for radio have not only built MY FM’s success but have always been an inspiration to us all.

    Beyond hosting, Jack Lim has also taken part in producing numerous major MY FM events, such as the annual station celebration MY FM Big Show, showcasing his all-rounded talent in both broadcasting and entertainment.

    Upon receiving the certificate, Jack shared that he joined MY FM in 2002, debuting as the host of the morning show “Sunshine Morning” 阳光灿烂.

    I never imagined I’d still be here 23 years later. To be recognized by the Malaysia Book of Records marks a meaningful milestone in my journey with MY FM.

    Chew Wei Boon added,

    Together with Jack Lim, we’ve made unprecedented history in local radio. MY FM has held the top spot among Chinese-language stations for 26 consecutive years, and our morning show continues to be the most popular Chinese morning program. We promise to keep the spirit of ‘More Fun Together’ alive, bringing more surprises and engaging experiences to fans through radio and social media.

    For more details about MY FM, visit my.com.my or follow them on
    FB: www.facebook.com/xiaoMY
    IG: www.instagram.com/MYFM

    Lifestyle

    Astro BIZone Launches RM3 Million Rewards Campaign for SME F&B Outlets

    Astro’s BIZone — a simplified TV package tailored for food and beverage (F&B) outlets — has announced a major initiative to boost the growth of small and medium-sized F&B businesses. The campaign, worth RM3 million, aims to help F&B and commercial outlets grow their customer base and revenue through targeted marketing and promotional support.

    Since its introduction in 2024, BIZone has recorded impressive momentum, with a 34% year-on-year growth in new customers — far exceeding the general market growth rate of 5%. With a target market of 14,000 establishments, BIZone continues to gain ground as a valuable solution for F&B and commercial outlets across Malaysia.

    Tan Sian Tuang, Head of Enterprise and Broadband Business at Astro, shared, “BIZone has quickly become one of Astro’s most impactful commercial offerings, already benefiting thousands of F&B outlets nationwide. However, we understand the challenges these outlets face in reaching their audience and expanding their businesses. That’s why we’ve developed this marketing campaign to equip them with the tools needed to boost visibility, attract customers, and drive growth.”

    He further explained, “What makes this RM3 million support initiative unique is its integration of Astro’s content and marketing platforms — creating an unmatched opportunity for our F&B partners to gain exposure. From national TV features to influencer-driven promotions and celebrity appearances, BIZone is putting powerful marketing resources within reach of SMEs. This campaign supports Astro’s vision of becoming the top Content & Connectivity Partner for the F&B sector by offering more than entertainment — we’re enabling real business results.”

    BIZone Rewards: RM3 Million to Boost Your Business
    Astro is kicking off 2025 with the launch of its BIZone Rewards campaign — a high-impact initiative designed to increase foot traffic, visibility, and brand value for participating outlets. Open to all F&B and commercial establishments that sign up for, renew, or upgrade their BIZone TV pack between 7 April and 17 October 2025, the campaign offers a valuable opportunity to gain strategic marketing support.

    Throughout the campaign, 200 outlets will be selected via monthly draws conducted by Astro representatives to share RM3 million worth of promotional support.

    Selected outlets may receive:

    • Sports Watch Party: A fully-sponsored live sports screening at their venue to draw large crowds and create event-like experiences.
    • Meet & Greet: An in-person appearance by a celebrity or influencer to generate hype and enhance customer engagement.
    • Food Review: Special content created by popular food reviewers or social media influencers to showcase the outlet to a wider foodie audience.
    • Astro Radio Ads: Feature spots on Astro’s popular radio stations, reaching millions across multiple demographics.
    • TV Features: Appearances on national shows like Buletin Awani or Borak SeeNi, giving outlets national exposure via Astro’s extensive viewership.

    Small Change, Big Impact
    More than just exposure, this rewards campaign offers the kind of marketing that attracts new customers, boosts loyalty, and drives tangible business growth. With RM3 million in dedicated support and just a simple shift required, BIZone empowers commercial outlets to unlock their potential through entertainment-driven marketing.

    “Through this campaign, we want F&B operators to experience the true impact of strategic marketing. BIZone isn’t just about providing entertainment — it’s a business growth engine that brings in customers, boosts brand value, and drives engagement. By offering this support, we aim to help local businesses thrive and contribute to Malaysia’s economic growth,” added Sian Tuang.

    BIZone offers a comprehensive mix of live sports and entertainment content, including major events like the Premier League, BWF Tournaments, Liga Malaysia, Sepak Takraw League, Formula 1, MotoGP, NBA, Cricket, and Tennis, along with access to 25 non-sports channels. Its pricing is transparent and tailored to suit different business types and seating capacities.

    New BIZone subscribers will also receive an onboarding kit filled with marketing and branding tools to help elevate their outlet’s ambiance and customer experience.

    For full campaign details and terms, visit https://biz.astro.com.my/bizone-rewards, WhatsApp AstroBIZ at +603 9544 7566, or email astrobusinesssupport@astro.com.my . The campaign runs until 17 October 2025.